The eyewear brand Zoff and Sanrio's popular character unit "Happy Danby" have teamed up for the first time to release an eyewear collection called "Zoff | Happy Danby"!

Eyewear brand Zoff is set to launch its first collaborative eyewear collection with Sanrio Co., Ltd.'s (headquarters: Shinagawa-ku, Tokyo) character unit 'Hapidanbui,' titled "Zoff | Hapidanbui," on Friday, July 11, 2025, at Zoff stores nationwide, the official Zoff online store, and other locations.

The theme of "Zoff | Hapidanbui" is "I look great in glasses too ♪ Discover the cool and cute me!". The collection is playful, capturing the charm of these unique characters. It includes casual glasses that are perfect for everyday wear, as well as sunglasses ideal for the upcoming season. This collection aims to make every day more enjoyable with the six characters.

'Hapidanbui' is a popular Sanrio character unit formed by six unique boys - Pochacco, Tuxedo Sam, Kerokerokeroppi, Bad Badtz-Maru, Hangyodon, and Pekkle the Duck - with the concept of "boys who want to be happy and strive for a fresh start."

｜Product overview
Product name | "Zoff | Hapidanbui"
Release date | Friday, July 11, 2025
Types and prices | Glasses: 3 styles, 16 variations ¥7,700 - ¥11,100 (including lens set)
Sunglasses: 4 styles, 14 variations (including 2 styles and 4 variations exclusive to EC) ¥9,900 - ¥12,200
*Sunglasses can be fitted with prescription lenses for an additional ¥3,300 or more.
*All glasses and sunglasses come with an original case and cleaning cloth.
Miscellaneous goods: Die-cut cleaning cloth ¥900
Mascot cleaner ¥1,200, soft pouch ¥2,200, stand case ¥2,000
Available at: Zoff stores (excluding outlet stores), Zoff official online store, etc.
Special page | https://www.zoff.co.jp/shop/contents/hapidanbui.aspx
*Please visit the special page for details on stores and products.

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